Initiating a digital transformation requires a well-defined plan, but what constitutes such a plan, and how is it developed, exactly?
In this piece, I want to discuss this very topic.
Thinking about a three- to five-year plan for where we want to go and how we're going to get there is a joint mental exercise when considering digital transformations and digital strategies. Such adjustments will be made if there is a strong enough business justification. There is a lot of conflicting information out there, so it's essential to get an agnostic objective view of what our digital strategy should be.
I'll be discussing today the most important factors to consider when developing a digital strategy tailored to your organization's unique needs.
How do you intend to proceed? If you could describe your company's goals, what would they be? Suppose you know you want to change your business model or operating model or provide a better customer experience in certain specific ways. In that case, you can then translate that strategy into what it means for your digital transformation by determining the technological, process, and organizational changes that can aid us in achieving those goals.
We must first ensure that our team's overall plan is in sync and then transform that strategy into a digital system, albeit one with just broad strokes.
What are the specific goals that we have set for the digital strategy? Make sure your digital system is grounded in the larger business plan, whether it is to save costs, improve the customer experience, or increase organizational flexibility and agility.
Addressing your business processes and operating model is the second step in defining a digital strategy. This has two aspects: first, knowing your current state—what you're doing now, where you're experiencing difficulties, and what you know you want to change and improve. We've evaluated the existing situation, and now we'll move on to the next stage of business processes and the operational model: planning for the future.
The current state is evaluated, and the aspects that are bothersome or may need improvement are identified before we establish the desired future state.
What exactly are these alterations? Precisely what improvements are we talking about? Our current emphasis is on operations and business processes, but we will eventually turn to the question of how technology may aid us on this trip.
Looking at your organization's future from the perspective of your operational business processes is the next stage or a significant work stream in designing your digital strategy.
Third, you'll need to determine your corporate apps and what kind of system architecture or solution architecture would best support your digital strategy.
Solving problems through strategic campaigns and digital solutions
